Collateral

Information type: Spatial

Here is my final work for the collateral. The concept for my collateral is “concert”. Since the word Rockwell has ‘rock’ in it, I decided to design it in a way that it is a rock band concert. Besides that, Rockwell has a strong, masculine look to it because of its thick monoweighted stroke that suits the concept which is loud and energetic.

FInal Outcome (motion graphics)

Here is the final motion graphics about Rockwell.

Task 1 (Choosing a font)

The font that I chose for this project is Rockwell. The reason I chose Rockwell is because it has thick bold serifs that represents masculinity. Rockwell is also easier to be seen at at distance and it is suitable for display.

After Effects Exercise

Font comparison

Week 5 exercise

Motion graphics on bar charts. 

Used the masking tool method in this video.

Week 4 exercise

Applied two new features in AE which is blending mode and masking.

Week 3 Exercise

Infographics Rubrics

A bad example of infographics. It is a very confusing sign at a parking lot.

This is an example of a good infographic because it is easy to understand the difference of how to make different types of coffee.

First exercise using adobe after effects

Exercise 01

INFORMATION TYPE

Spatial
Information that describes relative positions and the
spatial relationships in a physical or conceptual location.

Chronological
Information that describes sequential positions and
the causal relationships in a physical or conceptual timeline.

Quantitative
Information that describes scale, proportion, change and
organization of quantities in space, time or both.


Examples of information:

Example of quantitative information.


Another example of quantitative information.



Example of chronological information.




Example of spatial information describing the human organs/body parts

Spatial / Chronological information in front of the grand hall.

The elevator symbol at the basement carpark is an example of spatial infographic.


References:
http://www.sciencekids.co.nz/images/pictures/humanbody/humanorgans.jpg

http://www.patinformatics.com/wp-content/uploads/2013/01/IP-and-the-Connected-Car-Infographic.jpg

http://vehicleforasmallplanet.com/

https://www.facebook.com/photo.php?fbid=742834995756719&set=a.345973325442890.83467.345971365443086&type=1&theater